Clarity Concepts

  • Meet the Colombia Sugarcane Decaf!

    I wanted to take a little time to talk about our new decaf offering.  This coffee is special.  Often times with decaf coffee, you lose a little of...
  • Coffee Roasting Stages

    Roasting coffee, at its core, is simply adding heat to coffee seeds. (Yes, I said seeds.  Most people don’t realize that coffee “beans” are actuall...
  • Green Buying

    There were so many factors to consider as I began deciding where I would buy the greens for Clarity.   One thing I had to make sure of was that the...
  • Our Roasting Machine

    So, when I decided to really pursue this adventure, I had three key things to decide.  First, I had to decide where I would roast. Second, I neede...